Pragmalinguistic Peculiarities of English Slogan in Fashion Domain

Table of Contents

 * 1) /Preface/
 * 2) /Chapter 1. Pragmatics of advertising discourse/
 * 3) /Chapter 2. Definition and classification of advertising text/
 * 4) /Chapter 3. Genre peculiarities of advertising text/
 * 5) /Chapter 4. Structure of advertising text/
 * 6) /Chapter 5. Linguostylistic peculiarities of advertising text/
 * 7) /Chapter 6. Analysis of pragmalinguistic peculiarities of English slogan in fashion domain/
 * 8) /Appendix/