Introduction to Mass Media

INTRODUCTION TO MASS MEDIA

A Short Survey of Mass Media

An Undergraduate Open Textbook

Created by William Hart, Ph.D.

and his graduate students in MCM510

at Norfolk State University

This is currently a first draft and will continue to be edited.

Table of Contents

Chapter 1 - /Introduction/

Chapter 2 - /Theory/

Chapter 3 - /Radio/

Chapter 4 - /Film/

Chapter 5 - /Television/

Chapter 6 - /Internet/

Chapter 7 - /Social Media/

Chapter 8 - /Journalism/

Chapter 9 - /Public Relations/

Chapter 10 - /Advertising/

Chapter 11 - /Media Law and Ethics/

Chapter 12 - /International Media/

References/Notes: