Handbook of Management Scales/Risk taking

Items

 * Taking gambles is part of our strategy for success.
 * We take above-average risks in our business.
 * Taking chances is an element of our business strategy.
 * Our strategy can be characterized by a strong tendency to take risks.

Source

 * Jambulingam/Kathuria/Doucette (2005): Entrepreneurial orientation as a basis for classification within a service industry: the case of retail pharmacy industry. Journal of Operations Management, Vol. 23, No. 1, pp. 23-42.

Related Scales

 * Firm risk preference
 * Risk aversion